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The Real Kato
About Me
Frozen Lunches
Links
Kottke
Daring Fireball
Amalah
Secret Agent Josephine
Dooce
Contact
Archives
Most Recent
2024 April
2009 October
2009 September
2009 August
2009 July
2009 June
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2009 April
2009 March
2009 February
2009 January
2008 December
2008 November
Categories
All Categories
bloggers
books
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Recent Comments
| On College Football 2022: Week 6 Recap and Week 7 Pre... Ken said: |
| Yeah, we've both had our share of hope and disappointment in this game. Let's just hope for a good b... |
| On College Football 2022: Week 6 Recap and Week 7 Pre... Dan* said: |
| I'm not sure how I feel about this game. On one hand, I feel pretty optimistic that we have the tale... |
| On College Football 2022: Week 1 Preview Dan* said: |
| Glad to see you'll be back writing football again, Ken! Congrats on the easy win today. You didn't ... |
| On College Football 2021: Week 10 Recap and Week 11 P... Ken said: |
| Yeah, sorry one of our teams had to lose. I've come to appreciate Penn State as a classy and sympath... |
| On College Football 2021: Week 10 Recap and Week 11 P... Dan* said: |
| Hey Ken, congratulations on the win yesterday! Some really odd choices by our coaching staff in that... |
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| Apple Quietly Introduces "iFrame" Video Format | Sunday, 2009 October 18 - 10:36 am |
| This will be of interest to only one or two of my regular readers, I'm sure. Last week, Sanyo came out with new camcorders that support a video format called "iFrame", and it's a format developed by Apple. It appears to be a 960x540 H.264 video format; that's exactly one-quarter the size of 1920x1080 HD video. Why the new format? My guess is: Apple wanted a standard camcorder format based on H.264, so that iMovie could edit the video without trans-coding first. Also, Apple wanted a widescreen (16:9) format with square pixels (not anamorphic) that took up less space than HD video. Most camcorders today use 720x480 for SD video, but that's not a widescreen format. So why come out with this now? The conventional wisdom is that Apple is planning a video push in two areas: one, the long-neglected AppleTV device, and two, the much-rumored tablet device. It's conceivable that Apple would choose iFrame to publish non-HD TV shows, to avoid having to letterbox the video. Expect to see an announcement from Apple soon. |
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