Real Kato Blog: Slogans

Catch phrases of the day.

Japanese products often have English phrases written on them. English is seen as a way to boost a product's appeal, I suppose by giving it a cosmopolitan flair. It's the same way Americans use bogus accent marks or umlauts to make a name seem foreign and exotic. ("Mötley Crüe", anyone?)

I went to the Grand Asia Market to pick up a few things the other day, and here's what they had to say:

Lobster Chips: "Each Lobster Chips is a stylish masterpiece. It Is for people who want excitement in their chips. Enjoy nice time by specially fine tastes." I had no idea I was in for such an adventure. Let's see... *crunch*... hmm, I'm not sure it's really a "stylish masterpiece", but I am enjoying nice time.

Wasabi Roasted Peas: "A HAPPY PRESENT FROM THE EARTH". And to think, I almost accidentally got those ALIEN wasabi roasted peas! Good thing I checked the label.

Of course, my favorite slogan lately comes not from a Japanese product, but from my web site statistics engine, statcounter.com. Every time I go to check my stats, the web site exhorts me to "INCREASE YOUR LOG SIZE TODAY!" Thanks, guys, but I can probably accomplish that on my own by eating enough lobster chips and wasabi roasted peas.

Permalink 1 Comment

Posted by Ken in: funnyhaha

Comments

Comment #1 from Noelle (Guest)
2005 Oct 26 - 9:36 am : #

I'm pretty sure there is a website called Engrish.com that catalogues all of the best Asian product translations that are sent in. I went to it once and wasted a good 3 hours of work time.

Edited by Ken

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